This design aims to create a cohesive and pleasing city identity that embodies their history and missions and that they can use anywhere they need to reach citizens, businesses, and consumers who might like to move to, set up shop in, or visit the city. I began this project by researching the history of the city and then creating a moodboard for their brand. From there, I was able to extend into a logo, various elements, and assets by going through the rest of the typical design process. The final result is a new brand for the city of Huber Heights, OH, and several new assets to present themselves in a new way online and in-person.